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负责3C品牌方天猫官方旗舰店店铺的整体运营和日常管理,完成品牌方要求的年度预算利润目标。
根据品牌店铺销售计划和流量情况,分析制定流量推广策略目标,配合运营,制定推广方案,并对实施效果负责,根据实际情况及时调整优化。
作为美国市场亚马逊和品牌官网(DTC)渠道的损益负责人,这个角色支持总裁确保业务战略得到成功执行,并持续改进在线业务运营,以实现获客成本目标和营收增长目标。这个角色还将与产品开发团队、供应链团队和营销团队紧密合作,计划并推出优质产品,通过有效的推广策略,扩大整体市场份额,以建立稳固的品牌基础。
负责非洲国家独立站搭建和总体运营,带领团队达成销售目标。
为公司品牌官网独立站梳理业务规划并且销售业绩结果负责。
根据公司及电商行业的发展与趋势,合理制定集团电商板块的战略规划并实施。
根据公司运营策略,制定平台年度运营计划,并依据实施,达成平台年度运营目标
1.负责TikTok的广告投放策略和执行,包括研究广告目标受众,收集广告素材和创意,设置广告投放预算和跟踪广告投放效果2.负责TikTok账号的运营和维护,包括策划、执行、落地各种营销活动和内容,提升粉丝数量和用户粘性
建立品牌视觉调性、规范。理解业务,把控品牌营销、新品、电商、线下视觉输出,对消费者全触点品牌形象感知正确负责。带领品牌/新品设计团队,提升全球化一套物料包质量,加入场景化/人物化内容,完成全球化表达;
管理公司海外广告投放部门, 擅长Facebook/tiktok/google投放工作
帮助头部棋牌游戏公司担任UI设计组长
帮组游戏公司担任3D主美,升级游戏画风
MP CN Chinese Go live Test
A luxury hotel company working in the APP localisation under digital, seeking for someone who experienced in 0-1 set up APP/We chat/Website.
seeking a seasoned Head of Global Paid Media to manage our paid media strategies and campaigns across all channels.
you will be responsible for managing and executing comprehensive marketing strategies that drive brand awareness, engagement, and growth in the Chinese market. This role will encompass both traditional and digital marketing channels with a strong emphasis on e-commerce. You will work closely with cross-functional teams to ensure alignment of marketing efforts with overall business objectives and to maximize ROI.
Responsible for building natural diamonds through effective optimal environment management with search engines and social account RED and Weibo.
作为效果营销的专家, 负责制定公司的效果营销目标和评估标准, 对公司整体ROI负责
Develop and manage an integrated B2B marketing plan end-to-end at an established technology company (eg. telco, software, cloud providers, IDC) with proven results.Lead a broad range of marketing disciplines (campaign, events, digital, PR/AR etc) and understands how they work together.
Initiate and manage end-to-end integrated marketing campaigns in the Euro region
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