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负责产品在海外市场(美国/东南亚/欧洲/拉美/俄罗斯)营销的战略规划:
1.对区域市场进行市场调研,包括经销商及竞争品牌进行调研,包括但不限于经营者资质、渠道、店面、产品、价格、营销推广等方面,并输出调研报告;2.承接品牌市场中心市场活动市场推广政策与要求,结合区域特性及业务情况,制定区域活动策略和规划并推动活动落地;
Develop and execute comprehensive marketing strategies that align with the company's objectives.
富有经验的跨境电商海外市场总监,负责领导和管理我们公司在海外市场的媒体、流量和广告投放策略。作为总监,将在制定战略、监督团队执行和提高ROI方面发挥关键作用。
helping businesses scale ideas, communities and solutions for global business impact. We do this by curating and developing influential trade and consumer events for key industries and sectors, connecting people, global marketplaces and networks for sustainable growth.
根据公司战略和中长期发展规划,明确公司品牌定位,组织制定和规划实施公司品牌发展策略及各阶段品牌推广计划,以确保公司品牌推广与发展目标的实现,包括行业发展趋势剖析,竞品调研,品牌年度日常营销推广,媒体公关,品牌形象搭建,品牌故事包装,线下活动推广等。
市场一号位
-根据公司发展战略和市场趋势,合理分配资源,制定品牌发展计划以及营销策略-提供专业的品牌化客户体验在企业内部落地的方案,支持客服团队的转型和成长
负责公司全球供应链战略的制定与执行负责主导供应链团队人才的培养和选拔
协助企业实现品牌全球化全面掌握企业的品牌发展路径
The Senior Event Manager will be primarily responsible for the successful planning and execution of large-scale events in the Leisure, Travel & Tourism industry. This role requires a high level of creativity, attention to detail, and project management skills.
The China Regulatory Affairs Manager will provide leadership and strategic direction for the Regulatory department in China. They will ensure that all local regulatory requirements are met throughout product lifecyle, from guiding formula development and innovation, to reviewing marketing/advertising materials such as labels and securing advertising permits, to handling post-launch reporting.