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负责整体品牌调性和创意
根据公司战略和中长期发展规划,明确公司品牌定位,组织制定和规划实施公司品牌发展策略及各阶段品牌推广计划,以确保公司品牌推广与发展目标的实现,包括行业发展趋势剖析,竞品调研,品牌年度日常营销推广,媒体公关,品牌形象搭建,品牌故事包装,线下活动推广等。
市场一号位
-根据公司发展战略和市场趋势,合理分配资源,制定品牌发展计划以及营销策略-提供专业的品牌化客户体验在企业内部落地的方案,支持客服团队的转型和成长
我正在协助一位重要客户寻找一位资深的公关总监,全权负责中国区业务,向CMO汇报,管理一个25人团队。希望寻访一位在业内具有影响力,能够代表公司在中国市场发言和形象的资深公关大牛。需要擅长发掘内容点并实现高效传播的专业人士。欢迎早年新闻采编或者做内容创意策划出身的知名品牌公关一把手积极联系投递。
Build partnership with key stakeholders in strategic accounts including hyperscale DC customers/cloud companies in the US
Candidate will be responsible for the event and campaign planning in mainland China.
Contribute to national business growth through the retail marketing and community strategy and execution
Contribute to headquarter communication projects and strategies from conceptualisation stage to effectively increase relevance of all brand initiatives in APAC.