快速消费品fmcg职位 - 数字营销与电子商务类别

This position is to drive the growth of online store specializing in cheese & Yogurt and Fruit products.
The ideal candidate will work closely with marketing, sales, and product teams to optimize the online presence, increase traffic, and enhance conversion rates.

The TikTok Sales Specialist will be responsible for developing and executing sales strategies tailored specifically for TikTok to increase brand visibility, engagement, and sales. This individual will manage the end-to-end sales process on TikTok, from content creation and influencer collaborations to customer engagement and conversion.

The APP Operations Director will be responsible for growing the digital strategy and execution of APP operations in the retail industry. The role is based in Shenzhen and requires a strong understanding of retail and digital trends.

For our overseas market, you will be responsible for analyzing market trends on Amazon's North American platform, developing and executing effective sales strategies, and working closely with internal teams to drive targeted traffic and conversions.

我们正在寻找一位电商总监，负责天猫、拼多多、京东、唯品会电商平台产品运营。

作为增长经理，您将和公司DTC团队紧密合作，通过数据驱动实现高效增长

1.负责TikTok的广告投放策略和执行，包括研究广告目标受众，收集广告素材和创意，设置广告投放预算和跟踪广告投放效果

2.负责TikTok账号的运营和维护，包括策划、执行、落地各种营销活动和内容，提升粉丝数量和用户粘性

负责抖音平台的营销规划与完善，制定抖音电商渠道的全年营销策略，负责日常团队管理；

建立品牌视觉调性、规范。理解业务,把控品牌营销、新品、电商、线下视觉输出,对消费者全触点品牌形象感知正确负责。

带领品牌/新品设计团队,提升全球化一套物料包质量,加入场景化/人物化内容,完成全球化表达;

• 根据公司战略布署，全面负责电商业务的统筹规划和起盘（tiktok或者亚马逊平台）；
• 负责组织制定合理有效的电商经营策略以及运营方案,完成公司下达的销售任务和利润指标
• #GoGlobal

• Tiktok渠道的生意起盘和团队搭建

#goglobal

• 根据公司战略布署,全面负责电商业务的统筹规划;
• 负责组织制定合理的、有效的电商经营策略以及运营方案,完成公司下达的销售任务和利润指标

负责快消品牌的电商业务，带领20人的团队，通过精细化运作，实现业务的稳定中发展。与阿里、京东、抖音等主流电商平台合作，并涉及分销渠道。

作为阿里渠道负责人，带领团队负责快消品天猫旗舰店和天猫超市的店铺运营，生意体量2个亿。