零售职位 - 市场营销类别

负责公司战略目标和产品/服务特征梳理，制定品牌和市场策略，进行市场目标界定、分解，充分整合企业内部资源、合理利用外部资源，拟定计划并推进落实;

负责品牌定位和品牌发展规划、品牌体系建设、品牌营销策略制定和年度品牌传播规划等；

1.对区域市场进行市场调研，包括经销商及竞争品牌进行调研，包括但不限于经营者资质、渠道、店面、产品、价格、营销推广等方面，并输出调研报告；

2.承接品牌市场中心市场活动市场推广政策与要求，结合区域特性及业务情况，制定区域活动策略和规划并推动活动落地；

根据公司发展战略，制定品牌发展策略和规划，包括行业和竞争对手分析，市场和用户研究，定期对品牌定位和核心用户利益点梳理；

制定年度CRM策略和预算

1. 整体把控万宁线上电商（大贸+跨境）采购业务，带领电商采购团队进行商品类目整体的品类规划、制定商品引进规划，制定销售计划及预算，完成部门指标，推动各类目的持续健康发展。
2. 负责产品规划，上游资源、供应商资源的开发、引进 ，价格谈判及品质稳定，能够给公司带来优势价值链或竞争力的产品。

负责核心品类产品营销

向中国区corporate communicate head直接汇报，需建立和维护相关部门机构关系，如市委、工商局、服装监委会、NGO组织等，
基于未来中国战略，以上机构寻求潜在的项目发展、合作机会；国家相关政策及法规解读，并与公司管理层和业务部门进行传达培训，以寻求品牌长期发展及业务结果的平衡。

负责产品在海外市场(美国/东南亚/欧洲/拉美/俄罗斯)营销的战略规划：

Responsible for building natural diamonds through effective optimal environment management with search engines and social account RED and Weibo.

This role will be responsible for creating solutions for retail channels and customer experience

Contribute to national business growth through the retail marketing and community strategy and execution

As a Senior Marketing Manage.you will be responsible for developing and executing strategic marketing plans that drive brand awareness, engagement, and sales.

You will lead a team of marketing professionals to deliver impactful campaigns across multiple channels, ensuring that our brand message resonates with our target audience and propels our business forward.

We are seeking a talented and visionary Creative Director to join our dynamic team and lead our design efforts. As the Creative Director, you will be responsible for developing and executing innovative fashion concepts that align with our brand identity and resonate with our target audience. Your creativity, leadership skills, and passion for fashion will be instrumental in driving our design team to new heights of success.

Execute China communication & marketing strategy and calendar based on global concept & China commercial timeline with supervision

You'll lead a talented team of marketers, develop strategic plans, and execute campaigns that will make our competitors sweat.

Lead the PR and Event Campaigns

an important role of the company's overseas strategy, lead the marketing team in North America to deliver higher brand exposure and sales

Based on the Company's strategy to develop, establish and maintain marketing strategies to meet organizational objectives, Effective management of the marketing, advertising and promotional activities of the Apparel department. Focuses on publicizing and increasing awareness of the Branding.

带领10人以上团队负责市场营销战略

The Senior Brand Marketing Manager is a strategic and creative role responsible for driving the overall brand marketing strategy for our fashion brand