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Develop and manage an integrated B2B marketing plan end-to-end at an established technology company (eg. telco, software, cloud providers, IDC) with proven results.Lead a broad range of marketing disciplines (campaign, events, digital, PR/AR etc) and understands how they work together.
Candidate will be responsible for managing the marketing team in China and report to global Marketing VP.
This role will be responsible for creating solutions for retail channels and customer experience
Responsibility for developing and executing the long-term market strategy for the assigned market(s) globally. Development of value propositions, segmentation, pricing strategy and value chain analysis. Identification of geographical and segment participation strategies and channel strategies.
Develop and execute comprehensive marketing strategies that align with the company's objectives.
Overall marketing scope
This role will launch and push growth of pillar products using their own product, market and consumer expertise, to contribute to continued growth for the brand and the consumer relationship.
Based on the Company's strategy to develop, establish and maintain marketing strategies to meet organizational objectives, Effective management of the marketing, advertising and promotional activities of the Apparel department. Focuses on publicizing and increasing awareness of the Branding.
The Trade Marketing Director is responsible for developing and executing trade marketing strategies that drive sales, build brand awareness, and enhance retailer partnerships.
The Product Marketing Director will oversee the management of our product portfolio, ensuring alignment between customer needs and engineering capabilities, while driving the marketing strategy for laser devices.
Drive the marketing and communication strategy for global skincare, makeup and promotional programs to meet the unique needs of Chinese consumers. Responsible for future planning, conceptualization, development and implementation of China-specific collections and new product launches.
Develops and maintains effective strategic partnerships and working relationships with brands, key staff from the theme park, the tour and travel industry, hospitality, corporate, community groups, and external resources and vendors plus local government.
负责公司品牌内容与媒介策略的制定,建立完善的品牌营销体系,品牌传播及新媒体传播策略,建立用户心智。基于电商销售和线下渠道销售需求,组织产出各类产品营销素材,牵头重大营销节点线上、线下营销策划、市场推广、营销策略和实施方案。
Define and guide the country brand strategy consistent with the international brand positioning and the country's priorities to contribute to continued growth of the brand and the consumer relationship.
It will be fully responsible for the implementation of category strategy for English label and help category director to build-up solid brand foundation in super-premium segment.
This role will be responsible for developing and executing strategic marketing initiatives to promote the brand and products across the Chinese market
As the Marketing Manager, you will be at the forefront of their marketing efforts, responsible for developing and executing strategies that effectively communicate the value of their custom touch chip products to a diverse audience.
This role will be the category lead for core business for global personal care brand in China.
品牌的全盘线上/数字化营销负责人角色
The person will be responsible for marketing strategy, innovation projects management & reactive marketing support for beverage category.
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